Why Nike Is Betting Big on Sport Again
Key Takeaways: Nike’s sport-first strategy under CEO Elliott Hill refocuses the brand on athletic performance and product innovation…
June 19Latest in: Sports Merch
Curry’s Li-Ning Deal May Have Changed the Sneaker Playbook Forever
Key Takeaways: Stephen Curry signed a reported 10-year deal with Chinese sportswear company Li-Ning on June 1, 2026.…
June 17
Adidas Dominates 2026 World Cup Jersey Sales
Key Takeaways: Adidas is dominating 2026 World Cup jersey sales through cultural design and premium details. Argentina’s home…
June 17
Fanatics and Rokt Are Looking to Rewrite Fan Product Discovery
Key Takeaways: Fanatics captures data from over 100 million fans across commerce, collectibles, betting and live events —…
June 17
U.S. Seizes $134K in Fake FIFA World Cup Merch
Key Takeaways: U.S. Customs and Border Protection seized 1,578 counterfeit FIFA World Cup 2026 items — worth an…
June 16
North Carolina Officials Warn Fans to Avoid Counterfeit Hurricanes Merchandise
Key Takeaways: Buy from official outlets only. The Carolina Pro Shop, licensed retailers, and arena vendors guarantee authentic…
June 15