The Collapse of the Nike Empire: How the Sportswear Giant is Fighting Back
Key Takeaways: Nike’s market valuation dropped from about $280 billion in 2021 to roughly $55 billion today, reflecting…
October 28Latest in: Nike
On Launches Football Division with Bombshell Mbappé Signing
Key Takeaways: Kylian Mbappé ends his nearly two-decade Nike partnership to join Swiss sportswear brand On On is…
September 19
Nike’s Standard Issue Collection Brings NBA Style to Every Fan
Key Takeaways: Nike’s NBA Standard Issue Collection covers all 30 NBA teams with hoodies, T-shirts, pants, and shorts.…
September 19
Nike’s Blue Ribbon Elite Program Adds Even More Star Power
Key Takeaways: Nike’s Blue Ribbon Elite NIL program, launched in 2025 and named after the brand’s original identity…
July 17
KAWS x MLB: Street Art Takes the Diamond
Key Takeaways: The KAWS x MLB Collection is a limited-edition streetwear and collectibles drop — featuring Nike jerseys,…
July 10
Why Nike Is Betting Big on Sport Again
Key Takeaways: Nike’s sport-first strategy under CEO Elliott Hill refocuses the brand on athletic performance and product innovation…
June 19