The National Football League (NFL) hosted an exclusive NFL Style Showdown Sept. 24 in New York, and unveiled its Super Bowl 50 Women’s Apparel collection.
The NFL is currently in a year-long celebration leading up to Super Bowl 50, which will be played at Levi’s Stadium, home of the San Francisco 49ers. This season features a gold theme, which will be translated both on the field and on store shelves, signifying the 50th “golden” Super Bowl.
“We are excited to celebrate Super Bowl 50 by creating custom apparel featuring gold elements to celebrate this year’s game,” says Rhiannon Madden, vice president, consumer products, NFL. “We strive to give our fans more ways to showcase their passion for football by offering options that are individually customizable and on-trend.”
Several women modeled items featured in the new collection, including sports caster Erin Andrews, actress Jamie Chung, actress Dascha Polanco and fashion model Erin Heatherton.
For more information, visit nfl.com. — J.B.
Image courtesy of the AP.