The Collegiate Licensing Company (CLC), the licensing affiliate of IMG College, is renewing its exclusive trademark licensing agreements with six partner institutions – Boston University, East Carolina University (ECU), Grambling State University, University of Pittsburgh, Vanderbilt University, and University of Virginia.
CLC is the oldest and largest collegiate licensing agency in the United States. It currently represents nearly 200 colleges, universities, bowl games, and athletic conferences in the $4.6 billion retail market for collegiate products.
With the renewals, all six partners will have continued access to CLC’s leading brand protection, brand management, and brand development services through comprehensive trademark licensing programs customized by CLC. In addition, each will benefit from CLC’s proven licensing services from the industry’s largest and deepest staff of experienced professionals, which allow schools to contract with best-in-class licensees advancing their goals and marketplace position.
“CLC appreciates the opportunity to grow the licensing business of each of these universities,” said Cory Moss, Senior VP and Managing Director of CLC. “Our staff – the largest and deepest in the industry – remains dedicated to delivering personal service, innovation, and creative opportunities for these partners by being at the forefront of every major opportunity in the collegiate market.”
For more information, visit clc.com.