‘47, Boston, a sports lifestyle brand, has announced its newest licensed apparel and headwear line, ’47 FORWARD.
The line provides the best fit, feel and function for the active fan, according to the company, and is offered in an array of options that include tanks, tees, sweatshirts, zip-ups, sweat pants, capris and the Stamina ’47 CLEAN UP cap.
“’47 FORWARD was developed to help fill what we felt was a void in the licensed goods space, something that sports fans were missing in their arsenal of wardrobe options,” says co-owner of ’47, Steven D’Angelo. “We aimed to create a line to specifically fit the lifestyle of active fans, pieces that not only looked great, but pieces that would keep up with the busy and diverse lives of our consumers.”
The ’47 FORWARD line will launch with the NFL and will eventually include other league partners, such as MLB and NHL. The collection will be available for purchase on the company’s website and at retailers such as Dick’s Sporting Goods and Amazon.
For more information, visit 47brand.com. — J.B.